Angela Lonzetta, Author at ADCG

Marketing And Data Governance CCPA And GDPR

How Marketing Teams Can Participate in Data Governance

September 1, 2020
Angela Lonzetta
CCPA, GDPR, Marketing

Today’s marketing teams are collecting, storing, and processing vast amounts of customer data to make high-impact decisions and build marketing strategies. It was once believed that the more data collected the better, but this has ceased to be the case in many ways. Marketing teams need to be strategic when it comes to data collection–and…

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How Small and Medium Enterprises Can Overcome Coronavirus-Related Compliance Challenges

April 16, 2020
Angela Lonzetta
Business Continuity, CCPA, Compliance, COVID-19

Small and Medium Enterprises (SMEs) are encountering workflow-related challenges when it comes to complying with the General Data Protection Regulation (GDPR) and preparing for the enforcement of the California Consumer Privacy Act (CCPA). The COVID-19 global outbreak has presented additional challenges that are impacting efficiency and productivity, taxing resources, and hindering the ability of SMEs…

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April 1, 2020
Angela Lonzetta
CCPA, GDPR, Op-Ed

GDPR Challenge for Small and Medium Enterprises Complying with the General Data Protection Regulation (GDPR) has proven to be challenging for some organizations. This is especially true for Small and Medium Enterprises (SMEs) with limited resources. To achieve compliance, organizations need to allocate substantial resources for conducting data inventories, data flow audits, risk assessments, and…

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